SQDAthletica is a men’s active and lifestyle clothing brand, designed in Australia. It was founded on
a passionate desire to help men get some balance in their lives. We all know life can get pretty hectic
between family, friends, work and trying to find some time for yourself. We understand men don’t need
lectures, they just need some pointers and a crew that will always have your back. We keep it real.
The SQDAthletica product offering combines technical fabrication, quality and functionality. The
products are designed to perform in almost every aspect of a man’s life. Whether you’re working hard
getting your exercise in for the day or sitting on the couch watching the footy. It’s all about balance.
The apparel has been custom crafted to provide a range of active and lifestyle fits.
Introducing DECJUBA x The Hunger Project Limited Edition Canvas Tote Bags
Discover the new Secret Garden collection, in-store now!
Experiment with bold colours, flirty florals and statement accessories this Melbourne Cup 2018
And safe to say we are OBSESSED!
Bul founder and designer, Virginia Martin, reveals the inspo behind the latest Raglan collection
I'm goin' pop some tags, only got $30 in my pocket
New arrivals and key trends to wear this August.
Find the perfect gift for the men in your life - or treat yourself to something new
This is what happens when you get six of the world's most powerful influencers together
A dangerously beautiful new collection
We interview Virginia Martin, founder of Australian fashion label bul regarding the Biarritz collection
Sports & Adventure
Country Style editor-in-chief, Victoria Carey, offers us her top five fabulous things you didn't know ...
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