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GOLD COAST BMW & MINI OPENS A UNIQUE DEALERSHIP

What started as an idea to combat increased traffic expected during the Commonwealth Games has developed into an opportunity for local prestige car dealer, Gold Coast BMW & MINI Garage.

The new Pacific Fair pop-up store is a replica of the dealership experience complete with a range of BMW and MINI models as well as lifestyle products and accessories. 

The team believes customer service is the key especially during exciting times like the Commonwealth Games when access may become limited. With customers being concerned about moving around during that busy period, the team at Gold Coast BMW and MINI developed the concept behind the new store to bring the dealership to the heart of the games.

In addition to seeing and interacting with the cars on display, the new Gold Coast BMW store will offer test drives from the Pacific Fair Valet Parking area.  

To help celebrate the opening, Gold Coast BMW has partnered with Event Cinemas to offer a double pass invitation to see the new Steven Spielberg movie Ready Player One to anyone who test drives from Pacific Fair.

Test drives are available in the first ever BMW X2 and other models seven days a week. 

The pop-up dealership is located on Level 1, next to David Jones.