KOOKAÏ is a feminie, young and inspirational brand unlike any other. Steeped in Parisian history, this Australian label now operates throughout Australia and New Zealand providing the KOOKAÏ customer with a unique styling system.
KOOKAÏ fashion is designed on the principle that each piece can be individualised through our product offering’s ability to layer and re-create ones own look. With this attitude at the forefront, designs are created around the notion that the KOOKAÏ girl is unique and sets her own style. She does not feel restricted by fashion boundaries, yet she can be simple and casual at the same time. She is a conjunction of many aspect of the female specimen in today’s society. She draws on the history and culture of European traditions, and manages to re-create a fresh vibrancy in the Australian culture.